Playvox and Squaretalk Partner to Optimize Customer Experience
The omnichannel contact center for Workforce Engagement Management solutions, Playvox, and Squaretalk, a cloud center software provider, have announced their collaboration.
Customers and partners of Squaretalk...
LinkedIn Adds New Sales Analytics Tools and Improved Messaging Interactions with...
LinkedIn is looking to help members better manage their LinkedIn inbox, by filtering out more of the junk, with a new ‘Focused Inbox’ UI,...
Amazon Initiates Email Marketing to Boost Sales
In an attempt to increase sales, Amazon.com Inc. has announced that it will allow businesses and merchants to send marketing emails to consumers.
At the...
Ipsos MMA and Adform Partner to Leverage First-Party Data for Unified...
Ipsos MMA, an advertiser marketing investments firm, has announced a partnership with Adform, a fully integrated advertising platform, to enhance its Unified Marketing Measurement...
Snapchat Adds New Engagement Features and Announces the Expansion of Snapchat’s...
In addition to opening up access to its previously exclusive web-based platform to all users, Snapchat has announced new features to improve in-app engagement.
In...
Meta Scales Back NPE Team to Strengthen its Short-Form Video Approach
Meta has confirmed that it will be scaling back its NPE – or ‘New Product Experimentation’ team – which had been focused on tapping...
Hawke Acquires Morphio to Enhance the Launch of hawke.ai
Hawke Media has announced the launch of hawke.ai, an automated marketing strategy and insights tool. Hawke Media's data, insights, and product roadmap were combined...
Walmart to Expand Their Self-Service Marketplace Platform
Self-service is being added to Walmart Connect, the retailer's marketplace media platform, to make it simpler for advertisers and businesses to promote their goods.
The...
Meta Advances to the Next Phase of its Comprehensive Messaging Integration...
Meta has announced that the final stage of its messaging integration program has moved a step closer, with more Instagram users now able to activate...
Messagepoint Unveils Semantex Division Offering AI-based Content Intelligence Platform
Messagepoint has announced the launch of Semantex, its new division providing an artificial intelligence (AI)-based content intelligence platform designed to empower developers tackling complex...