Maximize Account-Based Marketing with a Multipronged Approach
Both B2B and B2C companies can benefit from ABM; B2B companies personalize marketing to individual business accounts while B2C companies personalize marketing to individual...
Privacy Group Says Tech Giants Not Delivering on Political Ads Pledges
Facebook, Twitter and Alphabet’s Google have failed to provide adequate transparency for global users around political advertising on their services, said a privacy advocacy...
Eu Courts Can Order Facebook To Remove Illegal Comments Worldwide: European...
Courts in the European Union can order Facebook to remove worldwide comments by users of its service that have been declared illegal, the European...
Big Tech Pushes for Delayed U.S. Online Privacy Rules
With disagreements between lawmakers in the US rise on the issue of whether the U.S. online privacy bill should preempt state rules, it is...
Instagram is Testing a New Product Launch Feature
Instagram is continuing its foray into online shopping with a new product launch feature. The new feature, which is currently being tested, will allow...
Tencent Takes 29% Stake in Computer Games Maker Funcom
China’s Tencent Holding Ltd has agreed to buy a 29% stake in Oslo-listed computer games developer Funcom, becoming the biggest shareholder. Tencent, itself a...
Facebook Announces a VR Massive-multiplayer World- Horizon
Facebook Horizon is a virtual reality sandbox universe where users can build their own environments and games, play and socialize with friends or just...
Advertising Execs Point Ways Google Stifles Business
U.S. authorities investigating Alphabet Inc.’s Google for anti-competitive behavior have recently begun probing the company’s $116 billion-a-year advertising business.
Attorneys general for 50 U.S. states...
Facebook Wins Icc’s Digital Content Rights For Subcontinent
Facebook will have exclusive digital content rights for International Cricket Council (ICC) events in the Indian subcontinent till 2023, the world governing the body...
Tiktok’s Local Moderation Guidelines Ban Pro-Lgbt Content
The Chinese-owned social media app has banned LGBT content even in countries where homosexuality has never been illegal.
TikTok’s efforts to provide locally sensitive moderation...