Eur 660,000 Fine In Poland For Violation Of Personal Data Protection...
The Polish Personal Data Protection Office ("UODO") announced the imposition its highest fine to date for violation of personal data protection regulations, on 19...
Led By Digital and Podcast Revenue, Audio Ad Sales See a...
The audio slice of the U.S. advertising pie expanded in the first half of the year, according to ad giant Magna. The company’s analysis...
Chief Marketing Struggle To Truly Engage With The C-Suite
Only 5% of CMOs consider themselves to be high achievers, the lowest of any C-suite role. In contrast, more than half (55%) of CEOs...
Facebook Suspends Thousands of Apps in Ongoing Privacy Investigation
Facebook has been under intense public criticism for not adequately safeguarding the personal information of its 2 billion users—has suspended tens of thousands of...
B2B Marketers Must Think of Ideal Customers as Friends
A strategic B2B marketing approach builds a relationship with the customer by providing valuable, relevant and consistent content. While media relations are a tried...
LinkedIn CMO Shannon Brayton Resigns
LinkedIn chief marketing officer (CMO) Shannon Brayton is stepping down at the end of the year, with the current vice president of brand marketing...
Amazon Will Combat Climate Change: Jeff Bezos
Amazon CEO Jeff Bezos announced a massive new commitment to fight climate change called The Climate Pledge. He said Amazon will work to drastically reduce...
Quality Videos And Eye-Catching Infographics Can Be Worth Their Weight In...
Marketing professionals from across the industry gathered at the Digital Marketing World Forum and this year there were two topics that professionals of all...
Salesforce is Building an App to Gauge a Company’s Sustainability Progress
The company is developing the Salesforce Sustainability Cloud, to help track a company’s sustainability efforts. The tool should look familiar to Salesforce customers, but...
Facebook CEO Zuckerberg Dines with Senators in DC
Facebook Chief Executive Mark Zuckerberg met with a half-dozen U.S. senators on Wednesday for dinner as the company seeks to boost its reputation in...