Home Featured Page 187

Featured

Sales, Marketing, Marketers, B2B Marketers, Customer Expectations, CX, Customer Experience, Social Media Marketing, Digital Engagement, Customer Engagement, Customer Journey, Customer Lifecycle, ROI, Customer Loyalty, Brand Recognition, Branding CEO, CMO, Sales, Marketing, Marketers, B2B Marketers, Customer Expectations, CX, Customer Experience, Social Media Marketing

Top B2B Marketers Focus on Delivering High-performance Digital Experiences

To ensure optimum customer engagement, which remains imperative for revenue growth, B2B marketing companies are looking to focus on delivering more digital experiences for...
CEO, CMO, Coronavirus, COVID-19, Digital Marketing, Advertising, Branding Coronavirus, COVID-19, digital media, novel coronavirus, North Asia, Cheuk Chiang, DAN, digital channels, short video, social platforms, e-commerce, digital socializing, brand, Chris Stephenson, APAC, Strategy and Planning, PHD, economy, live-streaming, offline media, online marketing, Dentsu Aegis Network, APAC, US, Europe, WARC, social advertising, ad spend, digital media, global economy, The Drum, stock market, marketing trends, virus, coronavirus outbreak, China, China market

Coronavirus – Impacting Ad spend, yet Driving E-commerce

The coronavirus is impacting businesses and people alike. Today, the focus of people and businesses is rapidly shifting to caution and concern for the...
omnichannel marketing, trends, personalization, marketers, customer retention, single-channel strategy, sales, CMO, Content marketing, personalization,

B2B CMOs Are Aiming at Growth Via New offerings

The latest survey from Forrester SiriusDecisions reveals critical challenges and the plans that B2B marketers are working on globally. Forrester SiriusDecisions’ latest global B2B CMO...
omnichannel marketing, trends, personalization, marketers, customer retention, single-channel strategy, sales, CMO, Content marketing, personalization,

How Omnichannel Marketing Can Help Increase RoI

Omnichannel marketing offers several benefits that can drive sales and boost the company’s revenue. It has the power to strengthen customer relationship more than...
Sales, Marketing, Marketers, Sales-Marketing Integration, Data Analytics, Cross-selling, CX, Customer journey, Data, Revenue Operation, Finance, Company Culture, cold calling, account research, ABM, Account-Based Marketing, B2B Marketing, B2B Marketers CEO, CMO, Sales, Marketing, Marketers, Sales-Marketing Integration, Data Analytics

B2B Sales and Marketing Divide – Needs to be Fixed to...

Aligning B2B sales and marketing is not enough; businesses need to work towards their integration of sales and marketing to share knowledge and data...
CMO, CEO, Branding, B2B marketers, Retail industry, B2B brands Fake Reviews, Bazaarvoice, CMO, Shoppers, Retail industry, retail marketer, brands, branding, Consumers call for action on fake reviews, GDPR, France, Germany, Australia, Bazaarvoice study, product experience, product review, Joe Rohrlich, fraudulent review, retailer, customer loyalty, advertising, marketing, media, CRO, anti-fraud, brand integrity

Fake Reviews – Shoppers Are Demanding New Standards to Combat Them

It is no secret that many brands today are using fake reviews on their digital accounts. And, this is becoming a critical issue that...
Ad Threat, Ad Fraud, Marketers, Marketing Teams, Cyber Security, Cyber Threat, Consumer Data Protection, IT security, CX, Consumer Experience, Cyber Attack, Advertisements, Online Ads, Ads, Cyber Monday, Thanksgiving, JavaScripts, Adtech, Trojans, malware, Ad Tech CEO, CMO, CISO, CIO, AdThreat, AdFraud, Marketers, Marketing Teams, Cyber Security, Cyber Threat, Consumer Data Protection, IT security, CX, Consumer Experience, Cyber Attack, Advertisements, Online Ads, Ads, Adtech, Martech

Ad Threats and Ad Frauds Alert – Marketers Need to Identify...

In this age of interesting digital theft, publishers and advertisers must be vigilant to combat online security threats by ensuring the security of consumer...
CMO, CEO, B2B, Customer Experience, CX, AI, RPA, MarTech, Big Data B2B, Customer Experience, CX, AI, RPA, MarTech, personalization, robotics, artificial intelligence, Rob Allman, IBM, value chain, technology silos, CX strategy, Big Data, VoC, VoC feedback, B2B marketing, NTT, The Connected Customer: Delivering an effortless experience, hyper-personalization, NTT report, digital transformation, robotic process automation, voice of customer, analytics

Customers Demand A Hyper-personalised Experience – Do Businesses Follow It?

It is no secret that personalization remains critical and leads to individualization, helping marketers create unique experiences for their audiences. The latest report from...
Sales, Marketing, Marketers, Sales, Marketing, Marketers, Women's Day, Women in Marketing, B2B Marketing, B2B Marketers, Yankelovich Monitor and Greenfield Online, US, Women Leadership, Statistica, YouTube, Instagram, Facebook, Campaign Asia-Pacific, Pinterest, Gender Gap, Apple, Social Media Marketing, CEO, CMO, Sales, Marketing, Marketers, Women's Day, Women in Marketing

Marketing to Women is an Art – Master it For Optimum...

As per the research conducted by Yankelovich Monitor and Greenfield Online, about 91% of women believe advertisers don't understand them. To market effectively to women,...
CRM, customer relationship management, mobile-first CRM, CRM systems, customer life-cycle, targets, AR/VR, customers’ privacy, mobile apps, a single sales app CMO, CRM, trends, personalization, mobile-first CRM, customer life-cycle, customer relationship management, customers’ privacy

CRM- Five Emerging Trends That Will Impact Businesses

In 2020, integration with vertical-specific solutions, image processing, and mobile-first CRM, among others, will take center stage. In an increasingly competitive market, the brand that...
vibe-martech-fest-south-africa

Latest posts