MessageGears Enhances Partnership with Snowflake to Optimize Marketing Campaigns
MessageGears is a cross-channel engagement platform for large consumer brands. It has announced its deepening partnership with Snowflake, the Data Cloud Company, to run...
Strategic Partnership Between Leverage Lab and AUDIENCES Revolutionizes First Party Data...
Leverage Lab and AUDIENCES have formed a strategic partnership. It is aimed to advance the activation and monetization of first-party data for the media...
Adnimation Partners with Loop Media to Boost CTV Ad Revenue
Adnimation and Loop Media have announced a new partnership. This collaboration aims to increase ad revenue for publishers.
Loop Media provides curated music videos, sports...
Introducing pharosIQ: Revolutionizing B2B Lead Generation with Advanced Intent to Purchase...
MRP and CONTENTgine have merged to create the new company, pharosIQ. It aims to provide "intent-to-purchase" signals for targeting across full-funnel demand generation solutions.
The...
Phonexa and Fast Debt Form Groundbreaking Integration to Improve Lead Quality...
Phonexa has partnered with Fast Debt. They aim to integrate consumer analysis, risk assessment, and data compliance into the former's lead tracking and distribution...
AUDIENCEX and MBuy Announce Strategic Merger to Improve Omnichannel Advertising Solutions
AUDIENCEX and MBuy have announced a strategic merger. This partnership aims to provide tech-driven strategy, media, and creative solutions for brands and agencies that...
Nextdoor Launches Ads API Program to Improve Local Advertising Opportunities
Nextdoor, a social networking platform for local communities, has launched the Nextdoor Ads API program. It will allow businesses and agency partners to create,...
Blockboard Revolutionizes CTV Advertising with Groundbreaking CPA Capability
Blockboard, an outcome-based marketing (OBM) platform, has declared a new campaign performance capability. It allows the use of sales-driven CPA campaigns, offering clients cost-per-acquisition...
Quantum Metric Unveils New AI-Powered Analytics Suite Featuring Felix AI
Quantum Metric has launched its latest suite of product offerings. This includes Felix AI, a Gen AI-powered session summarization feature powered by Google Cloud's...
GrowthLoop and Google Cloud Enhance Marketing with Generative AI Capabilities
Marketing automation provider GrowthLoop has expanded its partnership with Google Cloud. It uses its BigQuery and Gemini models to develop generative AI capabilities to...