MRP and CONTENTgine have merged to create the new company, pharosIQ. It aims to provide “intent-to-purchase” signals for targeting across full-funnel demand generation solutions.
The company’s proprietary first-party permission-based, down-funnel “intent-to-purchase” targeting capabilities are now available to B2B technology and services vendors worldwide. pharosIQ’s signal engine uses AI and machine learning to ingest data from multiple sources, generating actionable insights that are deployed across full-funnel lead generation campaigns.
The company has a complete suite of full-funnel lead generation solutions. This includes B2B Content Syndication, Append Leads with Mobile Phone Data, Direct-to-Desk Mail, Full-funnel Leads, B2B Display Advertising, High-Quality Leads, and Custom B2B Events.
Read More : MRP and CONTENTgine Go-To-Market As pharosIQ Following Recent Merger
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