Blockchain Resolving the Complexity of Ad technology
The latest report published by MadHive confirmed that AdLedger and the Industry Index describes AdTech as a fundamentally broken industry that needs to change
The...
Outsourcing Customer Service – How Businesses can Benefit from it?
With customer service outsourcing, businesses can tackle their functionalities and keep up amid the COVID-19 crisis
With the increasing uncertainty of the business landscape, more...
The Secret Behind the Effective Marketing Funnels
The massive investment of money and time to build attractive sales funnels to nurture, qualify, and convert the generated leads to customers, should focus...
AI can resolve CRM Challenges for best Customer Connect
CRM has transformed the way enterprises store and manages their data, interacting with prospects and customers, and forecast growth
Though CRM has multiple benefits, the...
Coronavirus – Setting Up New Standard for Human-To-Human Marketing
The non-human factor in marketing is being rejected by more people customers and pushing brands to prioritize on ‘human-to-human’ marketing soon
Amid the ongoing COVID-19...
TikTok: B2B Marketers Curious About TikTok and its Associated Risks
TikTok, as the fastest growing social media platform, has over 200 million audiences. Its immensely increasing popularity has made B2B marketers curious to advertise...
Programmatic Advertising –15% of Ad Spend Not Attributed
The latest study from ISBA and PwC reveals that brands lose half of the programmatic ad spending
The ISBA Programmatic Supply Chain Transparency Study says...
TikTok – How Brands Can Benefit From It amid Crisis
TikTok is becoming the most favorite social platform for people globally amid the quarantine phase, and brands are planning to leverage it better
In a...
Post COVID-19 – Demand for Products and Services to fall by...
The demand for products and services is set to fall drastically post the coronavirus pandemic, says the latest survey
The Marketing Week and Econsultancy survey...
Facebook and Google – The Duopoly will Rule the Global Market...
Even though the digital ad spends is falling, and the market is shrinking, post-pandemic - Facebook and Google duopoly will rule the global economy
Demand...