YouTube is expanding access to its ‘Other Videos Your Audience Watched’ data for the creators. The feature “Other Videos Your Audience Watched,” which YouTube first introduced in 2020, gives creators an overview of the videos their audience watched in addition to their content over the previous seven days, giving them insight into the viewing habits of their audience.
The company claims that the tool can make it easier for creators to spot important trends and tailor their approach to evolving interests. The feature had previously only been accessible to channels with a certain amount of traffic, but YouTube is now lowering those requirements to make the feature available to more creators.
Additionally, YouTube intends to expand this feature to include content type filtering, including Shorts, VOD, and Live.
Read More: YouTube Expands Access to Audience Behavior Insights, Adds New Creative Tools for Community Posts
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