Wishpond Technologies Ltd., an emerging leader in digital marketing solutions that empower entrepreneurs and businesses to achieve success online, is pleased to announce the launch of an all-new email marketing platform with new features to help businesses increase sales and engage with their customers. Wishpond’s new email marketing platform includes key feature improvements such as (i) an improved user-friendly interface; (ii) the ability to Preview Email Text; (iii) support for dynamic, interactive emails with Accelerated Mobile Pages (AMP Email); and (iv) a new Email API (Application Programming Interface).
“We are extremely excited to launch our new email marketing platform. Email marketing is a major part of Wishpond’s offering, and our updated features and user experience should help small businesses to achieve even greater levels of engagement and return on investment. Email marketing is one of the most effective strategies for businesses to achieve excellent growth, and we can’t wait to see how these new features help our clients,” said Jordan Gutierrez, COO at Wishpond.
Also Read: How Marketing Operations Brings Strategic Value to C-suite
Every day, thousands of businesses rely on Wishpond to run their email outreach campaigns to nurture and build relationships with their customers. Wishpond’s email marketing platform helps these businesses nurture and build relationships with their customers. The updated email features and user experience are already helping small businesses to achieve even greater levels of engagement, deliver emails campaigns that achieve better results, and generate a higher return on investment (ROI).
Preview Email Text provides merchants the ability to allow their customers to see a snapshot of emails in their inbox, increasing open rate and improving overall email campaign performance. With research showing that 35% of email recipients open emails based on the subject line, Preview Email Text helps to set up an email campaign for success.
AMP Email support allows merchants to add dynamic content to their emails to create a more engaging and immersive experience, increasing click-through and conversion rates. With more than 50% of email recipients wanting to interact with content inside their email and 60% of email recipients more likely to engage with an interactive email, AMP emails allow merchants to increase sales with a higher likelihood of customers taking key actions such as adding an item to their shopping cart, RSVP to a webinar, completing an online survey or booking an appointment or a demo and more because they don’t have to leave their email inbox.
Email API provides dedicated support to instantly solve deliverability issues. Clients can use the Email API to gain a deeper understanding of email performance. By sending with a world-class API, Wishpond’s new email marketing platform makes it easy for companies to scale their email volume without sacrificing email performance. This feature optimizes email campaigns for high-volume senders, improving deliverability and helping clients send their emails to the right inbox every time. The Email API will allow Wishpond to further expand to larger and more sophisticated clients.
All of this new email marketing functionality is available out of the box for all Wishpond merchants today and is managed inside Wishpond’s easy-to-use all-in-one marketing platform to create, manage, and track email campaigns. Getting started with email marketing is simple and easy, and in just a few steps any business can start nurturing leads and engaging subscribers from our drag and drop email editor. Merchants can use advanced features and powerful marketing automation to create immersive user experiences and use data insights to create effective and targeted campaigns.
For more such updates follow us on Google News TalkCMO News.
