Dents.co partnered with Dallas agency, Tegan Digital, to develop a launch campaign to support a new B2B tech product. The first-of-its-kind app is designed to revolutionize collision repair by bringing existing LiDAR technology into the automotive physical damage industry. The app pairs the laser-driven tech already present in iPhones and iPads with cutting-edge artificial intelligence to seamlessly capture damages, sharing information with insurance adjusters for assessment. By establishing a standardized quoting process for repairers and insurers, the groundbreaking technology promises to uncomplicate the estimating process.
The Tegan team was brought on board to create a strategic communication plan that serves to inform and educate the Dents.co audience.
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“We are thrilled about our partnership with Tegan,” says Jonathan Pyle, Founder and CEO of Dents.co. “Our app offers a unique and exciting service to the collision repair industry. With Tegan’s help, we hope to make our platform accessible to collision centers across the country.”
The Dallas-based digital agency partnered with Dents.co to develop a startup launch kit, including an email marketing strategy and video production. The Tegan team established a streamlined narrative for the brand, which enables the app’s educational materials to effectively connect with their target audience. Tegan also worked to develop a refreshed holistic design, further energizing the app’s exciting potential. Dents.co is expected to launch in February 2022.
“The Dents.co team saw a problem in the industry and built a smart solution,” said John Herrington, VP Client Services at Tegan Digital. “We’re excited to get this in the hands of every repair shop in the country.”
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