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Four Content Operations Aspirations to Build a Better Customer Experience
Author: Samuel Chapman, Former Vice President, Content & Communications
It's been said that customer experience is the new brand experience. In fact, Gartner has reported...
The CIO’s Evolving Role in Shaping Customer Experience
Digital technologies have become increasingly important for today’s customer experience efforts. CIOs—the technology leaders driving digital transformation—must become important players in enabling enterprises to...
JOKR Releases New App to Redefine Shopping Experience
JOKR, a leading instant delivery grocer, today announced the launch of the new JOKR mobile app. Known for hyper-local retail delivery, personalization, and sustainability, JOKR's...
Clinch Partners with OUTFRONT to Bring First-to-Market Creative Personalization Suite to Digital Out-of-Home
Clinch, the "Personalization Everywhere" company that leads the industry in AI-driven omnichannel personalization and dynamic ad-serving, today announced it has partnered with OUTFRONT Media...
Three AI Slip-Ups that Hurt Customer Experience
While AI enables the organization to optimize its customer service and experience, it can also have detrimental effects with faulty implementations.
The rapid evolution of...
Contentstack Partners with Conscia to Offer Headless Personalization to its Enterprise Customers
Conscia, the Toronto-based pioneer of the Digital Experience Graph™(DXG), has been accepted into Contentstack's Catalyst Program. Contentstack is the best-in-class Content Experience Platform (CXP) and...
Omnichannel Experience: Helping to Strengthen B2B Marketing Strategy
The onset of the COVID–19 pandemic has given rise to multiple touch points for customers. Thus, B2B marketers should learn to capitalize on omnichannel...
Re-Inventing Customer Experience with Digital Experience Platform
As customer journeys become more complex, having a scalable enterprise-grade content management platform that allows developers, and marketers to build and launch sites without...
Citizen Watch America Turns the Dial with Amperity CDP Enriching Direct-to-Consumer Brand Experience
Amperity, the leading Customer Data Platform (CDP), has partnered with Citizen Watch America, a leader in watchmaking, to propel the brand's ongoing commitment to...
Wyng Integrates with Qualtrics to Power Personalization with Zero-Party Data
Wyng, the leading zero-party data platform, today announced its partnership with Qualtrics, the leader and creator of the Experience Management (XM) category, and the release...
