In the lead-up to Small Business Saturday (11/26), TikTok has launched a new #ShopSmall Accelerator program, in partnership with American Express, which will provide small businesses with platform tips, guidance, and even ad credit for eligible brands.
The new initiative includes a new video overview of TikTok presentation tips as well as a mini-site with advice and links. Additionally, TikTok is awarding qualified small businesses up to USD 250,000 in ad credits. After spending USD 50 on their first TikTok Ads campaign, SMBs will have access to USD 100 in TikTok ad credit.
According to a statement by TikTok, “this is an opportunity for SMBs to reach new customers by jumping on the latest trend, or a way to boost growth.”
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Read More: TikTok Provides Guidance and Ad Credits to SMBs for Small Business Saturday
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