HP Inc. (NYSE: HPQ) and IWCO Direct, has announced a strategic agreement for the supply of a fleet of HP PageWide Web Presses to drive the market for data-driven marketing communications solutions.
The multi-million-dollar investment by IWCO Direct in seven high-volume HP PageWide Web Presses aligns with company’s plans to grow their performance marketing business using primarily HP digital printing by 2023.
The presses, 42-inch HP PageWide T490 HD and 22-inch T250 HD models, are being installed over the next year in the company’s facilities in Chanhassen, Minnesota and Hamburg, Pennsylvania
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