HubSpot, the customer relationship management (CRM) platform for scaling companies, announced that its native integration for WhatsApp is now available to all Marketing Hub and Service Hub customers at the Professional tier and above.
With over two billion monthly active users, WhatsApp has overtaken all other messaging services as the most widely used. Teams can use the HubSpot integration to link an existing WhatsApp business account as a messaging channel to their shared inbox for prospect and customer communication, while also utilizing valuable data from HubSpot’s CRM.
The WhatsApp integration is the most recent step in HubSpot’s commitment to developing a platform that aids companies in providing customers with more seamless, connected experiences. It was first announced at INBOUND 2022.
Also Read: Ways to Leverage the Public Cloud to Modernize Customer Relationship Management (CRM)
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