Ireland’s Data Protection Commissioner Starts Privacy Probe into Google
Google’s main regulator in the European Union, Ireland’s Data Protection Commissioner, is investigating the technology giant over its handling of personal data for marketing...
New AI-Driven Solution for Call Analytics by Dialpad
Voice intelligence software platform Dialpad has announced the launch of Dialpad Sell, its new, AI-based product for measuring outbound sales calls. The platform uses...
A Salesforce Nightmare Weekend
As Salesforce’s Pardot marketing automation had an outage that exposed data in the cloud on Friday, the market took a sigh of relief only...
How Do You Attribute Revenue To Your Marketing Initiative? Use ML
Could machine learning solve attribution challenges?
According to reports by Nielsen, only one out of every four marketers can confidently attribute revenue growth to...
Live Streaming Apps – The Best Way to Connect and Intrigue
Even with the best strategy in place, the mode of communication is the most relevant and the most crucial piece, to create the full...
CMO and CIO Collaboration: The Need of the Hour
As markets turn client-centric to provide customized digital technologies, it has become essential for CIOs and CMOs to collaborate for better revenues
The CIO and...
Spotify’s Soundtrap launches ‘Soundtrap for Storytellers’
In a little more than a year since Spotify acquired Stockholm-based Soundtrap, a relatively small company creating a suite of music and podcast recording...
Mailchimp to Offer End-to-End Marketing Platform, Targets $700m for 2019
MailChimp will now offer a full marketing platform in the market for smaller organizations.
Atlanta, GA based MailChimp has been a profitable business, with around...
Chatbots Will Drive a Bulk of Sales By 2023
Chatbots could drive $112 billion in retail sales over the next four years and are expected to drive major savings for retailers
As natural language...
Facebook Hit with Three Privacy Investigations
Three investigations over its privacy guidelines hit the social networking giant on a single day.
The first one is a probe by the Irish data...