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Don’t believe the naysayers. Those sensationalist headlines telling you that the VPN is dead are just plain wrong. The VPN is very much alive. And...

By Emma Fisher, Director of Content Marketing at SDL At the start of 2020, very few envisaged the significant disruption and distress caused by COVID-19...

The Covid-19 pandemic is testing the consumer durables industry in ways few have seen before, with businesses struggling to capitalize in an altered buying...

Google’s parent company, Alphabet, recently posted the first revenue decline in its history. Meanwhile, the Advertising Association predicts that UK ad spend will decline...

As someone who works in the world of digital technology, I have kept close tabs on advances with artificial intelligence (AI), curious how it...

Technology continues to be a driving force delivering change across the boardroom. For marketing leaders, we have seen vast quantities of data available to...

The uncertain economic environment, likely to continue well into the coming year, requires CMOs and marketing leaders to be tuned in and attentive to...

Finding and filling value gaps in these difficult times of global adversity! While B2B marketers are trying to re-evaluate strategies to address opportunities that...

Business-to-business (B2B) enterprises operate in an intricate ecosystem. Several factors are involved in making it work, including complex supply chains, diverse stakeholders, and strategic...

The 2019 drop-in martech spending, as noted in Gartner’s annual CMO survey, is likely just the lull usually seen after a big year of...