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B2B, Marketing, Content Marketing, Video Advertising, Advertising, Digital Advertising, Interactive Advertising Bureau
Featured

Digital Ad Expenditure Dropping Down After Reaching the Optimization Stage

Marketing, Sales, Ads, Advertising, Targetted Ads, Procter & Gamble, Ad Spend, Comscore, Facebook, Twitter, Personalized Ads
CMO

Targeted Ads Have Turned into the World’s Most Destructive Trend

Marketing, Sales, B2B, B2C, Branding, Rebranding, Influencer Marketing, Ads, Behavioural MixCEO, CMO
Featured

Filling the Sales Funnel with Right Targeted Marketing Mix

Digital Marketing, Sales, B2B, B2C, Branding, Millennial, Content Marketing Institute, CMI, Microsoft, Visa Google, Facebook, Amazon
CMO

CMOs Agree Prioritize People Over Branding

Digital Marketing, Marketers, ROI, LinkedIn, ROI, Return on Investment, Cost per Click, CPC, Sales, Advertising, CEO, CMO
Featured

Digital Marketers are Highly Impatient to Determine ROI for Marketing Expenditures

Buyer Personas, Buyer Persona Research, Marketing Strategies, Marketers, Buyer Mapping Journey
Featured

Should Marketers Move Past Buyer Personas in 2020?

MWWPR, GenZ, Z-Suite, CEO
News

MWWPR Launches “Z-Suite” – GenZ-Driven Research and Insight Tool

A/B Testing, Marketing, ROI, Conversion Rate, Click-through rate, CEO, CMO
Featured

All Marketers Need to Know About an A/B Test

Marketing, Global Marketing, Social Media, Social Media Campaigns, Influencer Marketing, Content Marketing, Video Marketing Strategies
CMO

How to Create a Globally Successful Content Marketing Strategies

Marketing, Marketers, Branding, Advertising, Affiliate Marketing, Amazon, Macy’s , Nordstrom, PR
Featured

Five Reasons to ditch Obsolete Brand Marketing Pitches

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