Wizeline has appointed Fausta Ballesteros as the Chief Marketing Officer (CMO) to improve the company’s global brand, ‘go-to-market’ strategy, and position in the technology sector focusing on AI-focused digital services.
Fausta’s experience, energy, and creativity in multinational companies will play a vital role in improving the company’s market position.
Also read: Three Approaches for Designing a Successful B2B SaaS Go-to-Market Strategy
Fausta has more than twenty years of experience working in global markets, where she had been developing ideas for building strategy, branding, and communication.
She is skilled in developing programs, content, and strategies that can help the company to grow, and improve engagement of both internal and external audiences, and community building.
Read more: Wizeline appoints Fausta Ballesteros as Chief Marketing Officer
