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CJO allows marketers to understand customer behavior across all channels. It helps them build personalized campaigns to engage with the customer. By mapping the customer...

B2B audio marketing offers a scalable channel, allowing marketers to reach their niche audiences. With the help of audio marketing, firms can communicate their...

With the increasingly competitive marketing landscape, marketers should plan for smarter event marketing strategies. According to Markletic - Companies can create immersive and engaging experiences....

Configure Price & Quote (CPQ) functionality helps deliver quicker quote generation and ensures accuracy by automating configurations. It offers a customized buyer experience and...

In the ever-evolving digital tech landscape, voice search has emerged as a paradigm shift. According to a survey by UpCity - 58% of consumers aged...

Mobile marketing is the strongest link between businesses and customers, capitalizing on the widespread use of mobile devices today. Businesses must use the power of...

Social media marketing is evolving with customer expectations. So, the marketing efforts will depend on what customer wants to view, based on the search...

Online searches play a vital role in new product discovery. Thus, the website must be efficient for digital product discovery. Companies must use website...

Brands must be present everywhere by appealing to customers through various communication channels at each funnel stage. A major decision that most business leaders consider...

The modern digital business environment allows more focus on international customers and stronger global growth. Insider Intelligence Report Retail Ecommerce Sales Worldwide, 2019-2025 says that...