Inuvo, a marketing technology provider, has launched an enhanced Insights Dashboard. Powered by its proprietary IntentKey AI, it is designed to solve audience targeting and performance measurement issues.
The revised dashboard gives clients better decision-making information. It includes three key sections: Funnel Overview, Model Insights, and Performance Spend Analysis. Such a feature allows clients to deploy and measure cookieless versus cookie-based tactics.
Also read: How Automation Can Transform an Enterprise Marketing Technology Stack
This capability is not available with vendors whose technology requires cookies to function. The enhanced dashboard advances Inuvo’s mission of AI-powered audience discovery and delivery of actionable insights.
Read more – Inuvo Launches Enhanced IntentKey Insights Dashboard
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