Empathy.co, a cutting-edge commerce search firm, has announced the introduction of its new Search and Discovery platform.
The new platform gives customers a purchasing experience that prioritizes privacy, moving away from the tracking and data storing tactics that many businesses still use. The platform provides a collection of extensible micro services with a great deal of flexibility, allowing each retailer to customize the Search and Discovery experience to their own unique needs.
Moving away from invasive, tracking-based customization, the new platform will use ethical and privacy-lead AI to give privacy-first personalization and 1:1 recommendation. The platform is now available for all users.