How Precision Marketing Adds Value to Marketing Strategy
As the market becomes a hugely competitive minefield, it is becoming increasingly difficult for...
Fueling Business Growth by Aligning Customer Experience with Employee Experience
“Disruption is becoming the norm, and because of this business processes must evolve. What...
Customer Centricity in Social Media: Building Stronger Connections.
Listen to the video podcast discussion between Vladimer Botsvadze, a Global Marketing Thought Leader,...
All you Want to Know About Global Marketing
Today, firms want to expand beyond domestic markets and tap into new markets worldwide. This has led to the rise of global marketing. It...
Taking Your People, Processes and Technology Along In Disruptive Strategies
A seasoned leader would ask, is there any other way?
Yet many leaders hesitate to include all the three elements- the 2Ps and T, in...