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Sprout Social

Sprout Social Names Scott Morris as Chief Marketing Officer

Sprout Social, Inc. announces the appointment of Scott Morris as chief marketing officer (CMO). Morris will look after Sprout’s global marketing organization and will...
Vericast's NXTDRIVE

Vericast’s NXTDRIVE to Deliver Next-Level Customer Engagement with Integrated, Personalized Messaging

Vericast's NXTDRIVE delivers its clients access to an integrated customer messaging solution that delivers scalability, efficiency, and speed. NXTDRIVE is a customer data marketing platform...
Nylas

Nylas and Twilio Together to Transform and Strengthen Customer Engagement

Nylas and Twilio announced a partnership to use their communication APIs to improve customer engagement and developer experiences. The combination of Nylas and Twilio Flex...
Airship

Airship Merges Experimentation and Optimization to Improve Mobile Customer Experience

Airship introduced a series of enhancements to experiment and optimize mobile customer experience more easily. Airship will now centralize all its experiments from optimizing the...
Yahoo

Yahoo Backstage Adds New Publishers, Begins Delivering Sustainable Performance for Advertisers

Yahoo Advertising announces advancements for its Yahoo Backstage and will integrate premium publishers, such as DIRECTV, The E.W. Scripps Company, LG Ad Solutions, Mediavine,...
MicroStrategy Selects Carla Fitzgerald as Chief Marketing Officer

MicroStrategy Selects Carla Fitzgerald as Chief Marketing Officer

MicroStrategy announced the appointment of Carla Fitzgerald as the new Chief Marketing Officer of the company. Carla is a B2B and tech industry veteran...
AdTheorent

Hero Media and AdTheorent to Create the First ML-Powered DSP in...

AdTheorent and Hero Media partnership will deliver measurable value for programmatic advertisers and create the first ML-powered Black-owned DSP in programmatic advertising, Hero One. Hero...
Direct Marketing

RRD Improves Direct Marketing Platform to Help Clients Drive Optimized Performance

R.R. Donnelley & Sons Company (RRD) improves its go-to-market platform of its Direct Marketing Group (DMG) to deliver increased ROI to organizations optimizing their...
Digital Experience platform

Acquia Introduces Digital Experience Optimization Solution

Acquia releases the digital experience optimization solution on its digital experience platform, Acquia DXP. It will allow organizations to provide better, more productive, result-driven...
Viamedia

Viamedia Unveils Parrot ADS for Simultaneous Linear and CTV Ad Insertion

Viamedia announces Parrot Ad Decisioning Systems (Parrot ADS), an innovative new managed service for regionally targeted ads on linear streams to match the local...
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