Google Fined 50 Million Euro for Consent Violations Under GDPR
France’s data protection regulator (CNIL), also called National Commission of Informatics and Civil Liberties, said the company was not sufficiently transparent and did not...
Gartner: Be Ready for a Disruptive Marketing Landscape
Gartner predicts disruptive changes to the industry trends this year-the fall of CX as the top priority, and a cutback in marketing analytics, among...
Why Should Budget Increases for B2B Tech Marketers in 2019?
According to a survey of more than 350 B2B tech companies across North America and Europe, conducted by Spiceworks, almost 80 percent marketers at...
Top 5 Martech Trends in 2019 That CMOs Need to...
The coming year will allow marketing technologies to deliver deeper customisation, agile responses and much more precise tools.
AI will add massive bite to Personalization ...
Voice-Based AI Will Help In Driving an Omni Channel Customer Approach
As artificial intelligence led voice based tools provide the ability to measure customer loyalty, they will have a huge impact on martech choices and...
Face-Off: ABM vs. Marketing Automation Tools
Gartner VP/analyst Todd Berkowitz maintains that Account-Based Management could soon be locked in a competitive stance with marketing automation tool, and that might mean...
Evolving Viewability Expectations Poses Challenges for Marketers
Many marketers have bristled at the MRC standard of viewability requiring that at least 50 percent of its pixels be in view for at...
Spends On Tech Tools to Exceed Staff Costs, Says Gartner
A recent report by the research firm indicates that marketing budgets will soon become partial to technology acquisition.
A recent Gartner CMO Spend Survey 2018-2019,...
XDBS LAUNCHES DIGITAL MARKETING SERVICES
XDBS Corporation announces the expansion of its B2B marketing with the addition of digital marketing services. Working with B2B and regional businesses with focused...
Quality Assurance Is Now A Business Priority Announced XDBS
Pune, India- March 16, 2015- Quality assurance (QA) is now a business priority to help deliver trusted, consistent, and high-quality services, announced XDBS Corporation,...
