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Featured Interviews

How the Pandemic is Transforming the Marketing Landscape?

“The top three things that we see changed by the pandemic are the transition to digital marketing from demand generation, selling only through digital...
SUNDAR SUBRAMANIAN-01

Enterprise Digital Transformation Efforts for Enriched Employee and Customer Experience

“As customers and employees engage with one another remotely, businesses must ramp up their digital transformation projects in order to remain competitive, “confirms Sundar...
MANISH SOOD

Re-aligning the Customer Strategy in the Post COVID-19 Era

“If the digital transformation was only highly-desirable before the pandemic, it is compulsory now,” says Manish Sood, CEO, and Co-Founder at Reltio, in an exclusive...
MICHAEL LAGONI

Without a Strong Martech Base, Enterprises will Crumble

“A solid tech stack combined with powerful analytics is the foundation of good marketing and advertising campaigns,” says Michael Lagoni, CEO of Stackline, in...
Baidyanath President Interview

Digital Marketing and Data-driven Business Decisions Will Take Over Traditional...

Baidyanath has seen a lot of new customers emerge who preferred the offline model but now have entirely moved to online and are impressed by it. Digital...
babak hedayati-01

Improving Effeciency of the Evolving Marketing Stack During COVID- 19

"Our vision is for one platform that delivers a full spectrum of solutions that are fundamental to successful marketing," says Babak Hedayati, CEO and Founder of...

Machine Learning is Transforming Video Conferencing Industry

Machine learning is being used in premium cameras to optimize meetings by identifying attendees and deciding on the most appropriate video conferencing display format,...

Eliminating Wasted Ad Spend With Accurate Attribution Modeling

Attribution modeling is quickly becoming an essential tool and skillset for marketers. Without attribution, marketers can only look at ad impressions and clicks to...
Marketers, GDPR, CCPA, Cambridge Analytica, digital transformation, SaaS, data, marketing, marketing ecosystem, UX, privacy, MQLs, SQLs, B2B, CMO, marketing, product marketing, partner marketing, B2C, operational skillset, Privacy UX CMO, CEO, B2B, marketers,

Marketing Technologies- Evolution, Trends, and Innovation

The fundamentals of marketing haven’t changed in a thousand years: Deliver messages that matter to audiences you understand. In 2020, that remains our primary...

How Visual AI and Biometrics Are Transforming Businesses

Visual AI is indefatigable, tirelessly working endlessly on tasks like tracking medical procedures, and infinitely scalable, because once we replicate a visual task like...

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