Guest Author

Five Considerations for Enterprise VPN Adoption amidst Unprecedented Remote Work

Five Considerations for Enterprise VPN Adoption amidst Unprecedented Remote Work

Don’t believe the naysayers. Those sensationalist headlines telling you that the VPN is dead are just plain wrong. The VPN is very much alive. And...
What Marketing Leaders Need to Know About Emotional IQ and How it is

What Marketing Leaders Need to Know About Emotional IQ and How...

Emotional Intelligence is one of the most important success factors for any professional. It's having the capacity to be aware of, control, and express...
CHRIS MCLAUGHLIN

Embracing low code development is key for enterprises to remain agile...

CEOs might not be too interested in the mechanics of most technologies, but they are certainly interested in how those technologies can help the...
Consumer cookies data protection

Consumers Don’t Want Their Cookies to Crumble

Data Privacy is important to customers; but a smooth, personalized experience is more important. We are in an era that seeks to stifle what advertisers,...
Changing Marketing Landscape Post COVID-19

Changing Marketing Landscape Post COVID-19

We’re going to see ongoing disruption to trade shows and conferences. This makes it more vital than ever to make sure that you activate...
How Covid-19 is shaping B2B Marketing

How Covid-19 is shaping B2B Marketing

Finding and filling value gaps in these difficult times of global adversity! While B2B marketers are trying to re-evaluate strategies to address opportunities that...
UC, Unified Communication, Client Communication, Deltapath UC platform, UC Platform, IT, Internal Communication, Video Conferencing technology, Customer Communication, Customer Interaction, Cyber-attack, cyber threat, Digital Transformation, communication infrastructure, API Architecture, Cisco, Avaya, Polycom, Microsoft, TCO, Total Cost of Ownership

Why Growing Businesses Need UC to Scale Efficiently in 2020

"The way that we communicate has evolved in recent years. But it is still true that to thrive in any marketplace; you need technology...
Martech, Martech Stack, Marketing Spend, Marketing Investment, Gartner, SEO, Ad, Ad spend, Advertising, Advertisers, CLV, Buyer Persona, Marketing Mix, Marketing Analytics CEO, CMO, Martech, Martech Stack, Marketing Spend

Why do Marketers Fail to Utilize the Full Potential of Their...

The 2019 drop-in martech spending, as noted in Gartner’s annual CMO survey, is likely just the lull usually seen after a big year of...
Digital Transformation Predictions for Marketers in 2020

Digital Transformation Predictions for Marketers in 2020

Technology continues to be a driving force delivering change across the boardroom. For marketing leaders, we have seen vast quantities of data available to...
Marketing Processes

Finding ‘Moments of Truth’ In Marketing Processes

How marketing leaders can optimize the use of data to deliver real business value The digital revolution has unleashed a cascade of data, meaning marketers...
vibe-martech-fest-south-africa

Latest posts