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B2B-Buyers

Top 6 Ways to Exceed B2B Buyers eCommerce Expectations

With the boost of digitization in the entire globe during the pandemic, B2B eCommerce buying processes have evolved exponentially. The B2B buyers today expect...
Mobile-Marketing

The Rising Need for an Elevated Mobile Marketing Strategy

Companies must invest in a robust mobile marketing strategy to stay relevant with their audience, who increasingly demand a strong, personalized experience when connecting...
Customer-Retention

Top Customer Retention Strategies for B2B Enterprises

Modern B2B enterprises need to keep customer retention as one of their main priorities to improve the business ROI. With fierce competition in the industries...
B2B-Marketers

Ways B2B Marketers can make the most out of Natural Language...

B2B marketing teams are exploring opportunities to embrace NLP systems to optimize the presales operations by boosting productivity and identifying the latest trends. One of...
Digital-Marketing

Digital Marketing Narrowing the Gap Between Performance and Spending

Digital marketing has helped marketers get through extraordinarily challenging business conditions by interacting with customers who were stranded at home during the COVID-19 pandemic,...
Metaverse-Marketing

Three Crucial Ways to Develop a Sound Metaverse Marketing Plan

The Metaverse is offering up a world of new opportunities. However, it's essential for a company to provide its customers with virtual experiences that...
B2B-Marketing

Top B2B Marketing Pitfalls that CMOs Should Avoid for an Efficient...

Enterprises today need to have a streamlined and quality marketing funnel to create a reliable sales pipeline and increase conversion rates. It has become...
The-Need-for-CMOs-to-Create-Alliances-with-their-C-Suite

The Need for CMOs to Create Alliances with their C-Suite Counterparts

Thanks to the widespread deployment of vaccines, there is a lot of optimism about the pandemic coming to an end. Although many people want...
Brand-Licensing

How Brand Licensing Can Secure Enterprises from Economic Uncertainties

With budget cuts and uncertainties in the future and when connecting with consumers is more crucial than ever, now is a good time to...
How-Advanced-Virtual-Assistants-Can-help Customer-Experience

How Advanced Virtual Assistants Can help Customer Experience Transformation

Advanced Virtual Assistants have far-reaching implications for global brands, opening up new avenues for hyper-personalized engagements with a much larger consumer base. In a digital-first...
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