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ML, Machine Learning, CRM, Customer Relationship Management, Customer Acquisition, Customer Engagement, Customer Journey, Data Analytics, Data Collections CEO, CMO, ML, Machine Learning, CRM, Customer Relationship Management, Customer Acquisition

CRM Tools Powered by Machine Learning is Strengthening the Customer Acquisition...

Machine learning is the secret weapon helping marketers with their customer acquisition and marketing plans Machine learning infused in CRM tools is an extremely effective...
Marketers, cloud-native CMS, marketing, A/B testing, CMS, AI, ML, artificial intelligence, machine learning, content management system, CMO, marketers, A/B testing, cloud-native CMS, marketing, A/B testing, CMS,

Cloud-native CMS is Making Content Management Easier

Organizations can get the necessary edge over their competitors and deliver improved customer experience by using cloud-native content management software (CMS) Today, customers are demanding...
Google Ads – Fast becoming a Preferred Platform for Marketers

Google Ads – Fast becoming a Preferred Platform for Marketers

Nearly 80% of the retailers assign a higher advertising budget to Google Ads – as it plays a crucial role in transforming the bottom-funnel...
B2B Marketing, B2C Marketing, Customer Experience, CX, Personalized Marketing, Targeted Marketing, Customer Satisfaction, Dun & Bradstreet, Customer Retention, Branding, Sales, Brand Loyalty, c-suite CEO, CMO, B2B Marketing, B2C Marketing, Customer Experience, CX

B2B Marketing Campaigns Should Focus on Creating Exceptional Customer Experiences

As per the latest report published by Dun & Bradstreet, 90% of B2B marketers believe that their organizations need to stress more on customer experience...
GumGum, neuro analytics, analytics, SPARK Neuro, biometric sensors, Contextual Advertising, Marketers, digital age, third-party data, data ecosystem, branding, advertisement strategies, advertisement, marketing strategy, contextual ads, branding, Phil Schraeder, CEO of GumGum, press release, banner ads, audience engagement, sales, Horst Stipp, Advertising Research Foundation, Journal of Advertising Research, artificial intelligence, AI, natural language processing, NLP, physiological response, brain electrical activity, ad targeting, Cognitextual: A Neuroanalytic Study of Contextual Ad Effectiveness, data privacy regulations, GDPR, CCPA, cookies, digital advertising, U.S., U.K., Japan, customer data CMO, CEO, MarTech, AI, ML, Advertising, Contextual advertising, Marketers

Contextual Advertising – It Works Even In the Era of AI

Contextual advertising is fast gaining popularity in the marketplace by getting a special mention in marketers’ radar. The emergence of data privacy regulations like...
Marketing, Affiliate Marketing, Marketing Success, ROI, Performance Analysis, Sales, Business Insider, Influencer Marketing, Social Media Marketing CTO, CMO, Marketing, Affiliate Marketing, Marketing Success, ROI, Performance Analysis, Sales, Influencer Marketing

Affiliate Marketing and Performance Analysis – A Fair View to Measure...

Affiliate marketing in the US has grown from $4.21 billion in 2015 up to almost $6.82 billion this year, and experts believe that soon industries...
B2B Marketing, Marketing, Social Media Marketing, Sales, Coronavirus, Pandemic, Sales Funnel, Digital Marketing, Linkedln, Marketo, HubSpot, Pardot, Buyer persona, Personalized Marketing, E-mail Marketing, Millenial, GenZ, Vodafone, CRM, Customer Relationship Management, Search Marketing, Customer Journey, CX, Branding CEO, CMO, B2B Marketing, Marketing, Social Media Marketing, Sales, Coronavirus, Pandemic

B2B Marketers Need to Change Their Vision to Succeed During the...

The coronavirus outbreak has significantly disrupted business and its marketing plans globally. The B2B marketers need to rapidly pivot their lead generation strategies to...
eMarketer, WARC, COVID-19, COVID-19 pandemic, Coronavirus, Novel coronavirus, quarantine, largest ad market, ad market, China ad market, US ad market, virus, coronavirus outbreak, media ad spending, ad spend, digital channels, live-streaming, WARC Data, global media spend, media spend, pandemic, Alphabet, Facebook, Amazon, social media giant, tech giant, Google, advertisers, SMBs, economic downturn, James McDonald, Amazon ad spending, third-party sellers, cash flow, digital media, marketing strategy, e-Commerce, advertising spend, digital media, print media, TV, out-of-home, radio advertising, APAC, US, Europe, B2B marketing, B2B markets, brands, consumer behavior, online marketing, digital marketing, marketing trends, 2020,CMO, CEO, e-Commerce, Coronavirus, COVID-19, Digital Marketing, Advertising

Coronavirus Impact – Global Ad Spend Forecast for 2020 Revised

The odds of the global market decline are becoming severe due to the ongoing Coronavirus pandemic and emergencies across APAC, US, and European marketplace Recently,...
CEO, CMO, Influencer marketing, Social media, health awareness, Influencer, COVID-19

Coronavirus Has Shaped WHO to Become the Most Eminent Social Media...

Digital strategies have always been successful in influencing a wider audience, regardless of the industries or brands. With the spike of the Coronavirus pandemic,...
2020, marketers, marketing, B2B, B2C, creative, automation, marketing automation, Celtra, Forrester, advertisers, built-in metrics, multichannel digital, creative quality, available data, monitor production, enterprises, creative relevancy, CMO, marketers, 2020, marketing, B2B, B2C, creative, automation, skills gap,

Marketers are Focusing on Creative Automation for Successful Marketing

Recent research from Celtra reveals that marketers will focus on stepping up creative automation in the next five years, to draw successful marketing strategies The...
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