Developing a Marketing Strategy to Navigate the Challenges of an Economic...
COVID-19 has transformed the world and has reshaped the marketing landscape in fundamental ways. However, the biggest lesson it has taught marketing leaders is...
How The Pandemic will Change CMO Strategies- Who Moved Their Cheese???
In view of the recent global business disruption, nothing will be the same for a few more weeks to come. CMOs will need to...
B2B and B2C Marketers See a 69% Decrease in Demand for...
A recent report from Marketing Week reveals that when it comes to redundancy, B2C marketers are more vulnerable than B2B
The report from Marketing Week,...
Digital Marketing – Marketers Need to Tweak Strategies amidst the COVID-19...
Marketers need course correction on their digital strategies, as the marketing industry is feeling the ripple effects of limited social interactions for the foreseeable...
SheerID Increases Identity Marketing Platform To Assist Medical Community
The identity marketing platform SheerID has recently announced that it is expanding support for medical brands and agencies – to create special offers to...
Airship Offers Free Web Notifications for Enhanced Marketing Communication
The customer engagement firm Airship has recently announced that it is making its web notification feature free to businesses for 90 days. This initiative will...
Validity Rolls Out Validity for Good to Assist Government Organizations
The email solutions provider Validity has recently announced the launch of its new communications program, Validity for Good. This is a crisis communication solution...
Shift Offers Online Alternative To Select Dealerships To Help Navigate Sales...
Shift, an e-commerce marketplace for buying and selling cars, announced it is offering its proprietary software solutions to a limited number of dealership groups...
TazWorks Announces New Widget to Improve Client Onboarding & Training
TazWorks™, the leader in technology solutions for the background screening industry, announced a new digital adoption tool to its industry-leading background screening software, which includes step-by-step...
Pegasystems Launches Pega Kickstart Services to Speed-up Digital Transformation
Pegasystems has recently announced the introduction of Pega Kickstart Services – a suite of services to help organizations deploy Pega software. This is to...