Online brand management expert Yext has teamed with what3words, a geocode system with a resolution of about meters, to identify any location.
According to Yext, with the collaboration, companies can lead their clients to any certain location using a special string of three random words, or a “what3words address.”
Customers of Yext who download the what3words app will have their location entities automatically add what3words addresses, and they can sync this additional data throughout the Yext Publisher Network. Yext also plans to send over a billion changes annually and syncs crucial company information to more than 100 million listings.
