Validity and Iterable Improve Email Marketing Through Expanded Partnership and Real-Time Contact Verification

Validity and Iterable Improve Email Marketing Through Expanded Partnership and Real-Time Contact Verification

The partnership between Validity and Iterable allows businesses to verify their email contact information instantly. This leads to optimized sales and marketing campaign results and increased ROI.

Access to BriteVerify allows Iterable’s customers to maintain contact data quality by verifying email addresses in real time and performing bulk validation of stored data.

Also read: Choosing the Right AI Email Marketing Platform

Sarah Taylor, Digital Marketing Manager at the CV-Library Group, and Jeff Lundal, CRO at Validity, praised the integration of BriteVerify into the Iterable platform. Heather Blank, Senior Vice President of GTM and Partnerships at Iterable, highlighted the importance of cutting through the clutter in consumers’ inboxes and delivering seamless email experiences to improve customer engagement and loyalty.

Read more – Validity Announces Expanded Partnership with AI-Powered Iterable to Boost Customer Engagement and Brand Reputation

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