TopOn mediation platform now supports Google partner bidding (Beta). Publishers can now
use Google partner bidding with TopOn to optimize ad revenue strategies. With Google partner bidding, publishers can permit Google to bid on TopOn real-time bidding auctions.
Advantages of using TopOn in-app bidding include maximizing revenue, total transparency,
simplified mediation, and long-term sustainability. Accessing Google bidding on TopOn is an important milestone for boosting in-app bidding adoption.
For more such updates follow us on Google News TalkCMO News.
