A foremost provider of conversational SMS marketing software, Tone has recently announced its product collaboration with Klaviyo.
The latest integration enables e-commerce retailers to reach out to customers and start text message conversations when they are most willing to engage with the brand.
Tone CTO, Vlad Pick, said that the integration connects Klaviyo’s segmentation with Tone’s conversational engine allowing brands to provide personalized marketing automation. This helps them to respond to client questions and boost conversion rates on SMS and MMS marketing.
As marketers are now building more complicated software stacks, integrating with essential technologies such as Klaviyo is becoming more critical.
To Read More: Martech Series
