TikTok has seen massive growth over the past year, and despite being almost banned in the US, the social media platform is now on track to reach 1.2 billion users this year.
This week, the short-form video app shared a new overview of its ad platform, including a full rundown of the marketing campaign set up process. It’s a helpful and straightforward guide to the TikTok ads platform, which could be benefit users in their planning process.
For users who are already experienced in organizing campaigns on different social media platforms, the choices and controls provided by TikTok will seem familiar.
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