TikTok has recently announced the launch of its “Marketing Partner Program” for advertisers. The latest addition in push will expand the platform’s advertising potential and maximize opportunities for brands in ad campaigns.
This initiative offers an array of the approved ad and creative solutions that can help marketers to achieve their goals on the app better. TikTok is focused on creating new opportunities for brands to be more creative, assisting storytellers in engaging with the community.
As mentioned by the company, “We’re thrilled to collaborate with some of the most strategic and trusted leaders in the advertising industry and continue giving marketers access to more tools to successfully create, measure, and optimize ad campaigns on TikTok.”