The account-based marketing execution platform Terminus has recently announced its different product updates – which will provide marketers to manage the full-funnel Account-based Marketing (ABM) in a single solution. This will offer B2B companies to deliver relevant customer experiences (CX).

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The company also introduces Dynamic Web Personalization – that aligns with account-centric messages in various channels allowing websites to deliver relevant information. Bryan Brown, CPO at Terminus, said, “As marketers’ jobs become more demanding, it’s critical that they are able to execute…Terminus enables users to easily measure business outcomes well beyond clicks and leads that facilitate better collaboration across teams and deliver higher quality engagements.”


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