Tealium, a customer data platform (CDP), has signed a multi-year Strategic Collaboration Agreement with Amazon Web Services (AWS). The agreement aims to accelerate customer data and AI innovation, particularly within highly regulated industries.
Also read: Effective Strategies to Manage Customer Data Better
Under this agreement, Tealium will use AWS’s secure and scalable cloud infrastructure to improve its global customer data solutions. The collaboration will allow businesses to use AWS’ next-generation AI solutions with clean, enriched, and consented data. This partnership is part of Tealium’s pledge to develop alliances and integration capabilities with other platforms.
Read more – Tealium signs Strategic Collaboration Agreement with AWS to accelerate AI-driven growth for customers
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