The Customer Experience Management (CEM) platform Sprinklr has recently announced that it is partnering with Facebook’s Messenger to help various health organizations in the course of Coronavirus. This is to provide accurate information in response to people via Messenger. The company is a subset of Facebook’s new launch, connecting organizations with developers to assist them in optimizing Messenger experiences.

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As per Facebook, Messenger calls have been doubled in many locations as the quarantines started for COVID-19. Ragy Thomas, Founder, and CEO at Sprinklr said, “Sprinklr was built to support a moment like this. When misinformation can be as contagious as the virus itself, we help the government health organizations globally listen to millions of people and respond quickly.”

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Source: https://www.martechadvisor.com/news/social-media-marketing-2/sprinklr-partners-with-facebook-messenger-to-help-health-organizations-during-covid19/