Relationshop, a digital consumer engagement solutions provider, has launched Personalized Promotions as part of its Digital Experience Platform. DXP provides clients with a branded engagement and shopping experience for their customers through a single platform that is accessible both online and through a mobile app.
The DXP Personalized Promos tool enables the retailer to implement shopper marketing promotions easily and branded ad placement throughout their website and mobile app.
According to Relationshop, DXP also analyses user activity from impression to transaction, allowing for better insights, engagement, and monetization options across the whole consumer journey.
Read More: https://martechseries.com/technology/relationshop-advances-digital-experience-platform-dxp/
