Refersion and Captiv8 have formed a new collaboration. Marketers can now handle all facets of their influencer marketing strategies, including affiliate conversion monitoring, in a single process thanks to this new integration.
The integration brings disparate data from an influencer campaign together, generates automated reports on the related metrics, and enables marketers to assess the efficiency and effectiveness of each influencer activated.
Krishna Subramanian, CEO & Co-Founder, Captiv8, said, “With the Influencer ecosystem constantly evolving, marketers have been searching for a scalable and accurate reporting solution to track affiliate sales. Our partnership with Refersion further allows Captiv8 to provide reporting at the deepest level. We are excited to kick this off with the Refersion team!”
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