The customer acquisition platform PX has recently announced that it has updated its platform and application of a new program interface, PX API Version 2.0. This is to drive efficiency for the publishers. At present, it offers marketers with leads from different publishers and maintains relationships with them via PX Private Marketplaces.

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The company also plans to launch new features throughout the Q1 of 2020 to authorize publishers with tools and benefits – which buyers get from the platform.

Source: https://www.martechadvisor.com/news/ads/exponential-interactive-unveils-vdxtv-a-new-video-solution/

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