Pipedrive to host webinar on April 2 addressing sales and marketing issues in a time of crisis

Pipedrive, sales and marketing
Pipedrive to host webinar on April 2 addressing sales and marketing issues in a time of crisis

Pipedrive, the first CRM platform developed from the salesperson’s point of view, will host a free virtual panel discussion on the macroeconomic issues affecting sales and marketing amid the coronavirus outbreak.

The Hero Ingredients Making Up a Successful ABM Strategy

It will be held on Thursday, April 2 at 10:30am (EST) / 3:30pm (GMT+1). Sales teams can share ideas before and after the webinar in a special section on Pipedrive’s community forum, a recently launched online forum for sales and marketing professionals.

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Matt Heinz, one of the Top 50 Most Influential People in Sales Lead Management, is the featured sales expert on the panel, which will be moderated by Chris Shipley, innovation analyst and author of the upcoming book, the adaptation advantage. In addition, Lisa Coyle, Co-CEO of 360 Payments, a payment processor and Pipedrive customer, will give frontline advice on how her U.S.-based sales team has adapted to continue to be effective during the pandemic. Rounding out the panel will be Pipedrive CTO Sergei Anikin, who will provide insight on adapting technology to optimize sales effectiveness.