Optimizely, leading digital experience platform (DXP) provider, has announced it is launching an integrated version of its B2B Commerce Cloud and Content Cloud products.
The integration allows these two industry-leading products to be easily implemented together, enabling brands to reach audiences with more sophisticated content strategies and work more effectively across large teams of marketers.
The integration makes use of the B2B Commerce Cloud as a headless commerce API to make B2B data and capabilities available within the Content Cloud.
Read more: Martechseries
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