The visual experience platform provider Movable Ink has recently announced the availability of mobile Movable Ink. With the expansion of its platform into the branded mobile app messages, digital marketers can now build personalized creative. The content can integrate into the in-app, push notification, and app inbox marketing programs from various mobile platforms.
Movable Ink for mobile can also track and analyze mobile messages’ performance and compare the effectiveness of various creative variations. The company expects this new solution will help marketers with mobile marketing and automate creative production to drive engagement.