MMA Global recently launched their Data in Marketing Think Tank (DATT), which will be spearheaded by LiveRamp, Snowflake, and The Trade Desk.
DATT has the ability to create a space for data solutions providers to work with marketing leaders who are trying to accelerate their application of data. The Think Tank is said to consist of institutes that will explore, analyse, and road map the various elements of data application in marketing.
MMA Global stated that it is trying to bring order and understanding to the complex world of data challenges. The think tank will begin to work on white papers, design strategy roadmaps, and host events.
Read More At: martechseries
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