MINT, a global enterprise software solution for advertising resource management, has appointed Federico Salvitti as V.P. of Growth, U.S. Salvitti will oversee marketing and sales initiatives for MINT in the U.S. market and cultivate a culture of excellence and trust as he grows MINT’s U.S. team.
The company achieved a 40% increase in revenue and a 70% increase in its client base in 2020. It has also made strategic appointments across its product, sales, marketing, and customer success departments.
Also read: Why Customer Intelligence is Crucial for Customer Success
MINT has also joined Accenture Song’s Emerging Ecosystem Partners & Alliances program as one of their growing partners across six separate functions driving value in the market.
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