Mapp, provider of insight-led customer engagement, has announced it offers free access to the expert community ‘Improve Your Marketing’. This expert community platform provides insights into notable marketing strategies and provides access to share tips, best practices and questions as per the user’s need.
The platform’s content heavily emphasizes customer engagement practices related to marketing analytics, personalization, automation, and customer activation. Marketers can utilize these to improve their businesses’ marketing strategy and develop marketing plans.
As the COVID-19 has affected the organizations’ traditional business models, Digital marketing can use the expert insights to make informed decisions.