To bring sophisticated social listening analysis to the influencer marketing space, informing influencer identification, creative strategy and measurement of a brand’s share of voice Linqia has partnered with NetBase Quid.
Daniel Schotland, COO of Linqia said, “Understanding what’s happening in the social sphere at both the brand and category level unlocks a trove of valuable data.”
The content and influencer strategy is shaped by that real time data, leading to more successful and measurable influencer programs. With preferred partners Linqia integrates NetBase Quid data into influencer campaigns.
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