LinkedIn has released a new guide on employer branding, which contains a number of tips for users, on how to improve employer appeal online.
The 8-page handbook gives suggestions for what kinds of content can aid potential candidates at various points of the trip. According to LinkedIn, the guide examines how firms are succeeding with employer branding on LinkedIn, providing additional concrete advice based on these insights.
The guide contains a checklist that provides an overview of all the crucial steps to help users maximize the outcomes of their LinkedIn campaigns.
