LinkedIn is looking to expand its newsletter creation functionality as more LinkedIn members sign up for newsletters in the app, allowing for direct connection with its growing audience. First off, LinkedIn is updating its newsletter creation flow with a new editing and publishing process.
According to LinkedIn, many users have bemoaned the cumbersome and out-of-date nature of the current newsletter creation process. To make it easier for users to present newsletters the way they prefer, LinkedIn redesigned the user interface (UI).
None of these features are particularly novel, but they have been more effectively incorporated into the process of creating newsletters, which may aid in content customization and optimization.
In order to help users grow their presence, LinkedIn is also introducing the capability to host multiple newsletters within the app.
Read More: LinkedIn Updates Newsletter Creation UI, Adds Option to Host Multiple Newsletters
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